The key to any ad campaign is a connection made between company and customer. Everyday we see ads that simply don't work. The reasons are many, wrong target, wrong message, wrong tone - All the above.
Check out these humrous videos from Iron Creative to see exactly what I mean (and have a great laugh).
When developing your campaigns remember, it's not only what you say - but who you say it to that matters. Make a connection, with the right message, at the right time.
What's Happening? by @JessicaNorthey
4 hours ago
1 comments:
Hi guys,
Thanks for sharing this stuff. Too often, the main cause why ads fail because they just deliver it like they are reading a leaflet.
These days ads need to be more than just a pamphlet, it needs to emotionally connect to its target.
Novell
http://www.radiojingles.co.nr
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